Cross-platform bookmark syncing service Xmarks is to potentially live on thanks to a massive wave of support from its users sparking renewed interest from 3rd party companies willing to ‘take over the service’.
The founders of the service originally cited the lack of profitable business model and increasing competition from browsers offering similar sync features as contributing reasons to its unsustainability. Xmarks was due to close for good in late December.
However a public campaign to keep the service alive as a premium $10-a-year subscription service was proposed. Over 30, 000 users pledged willing to pay a subscription rate to continue using the service. This has renewed 3rd party interest in buying the company.
"…we give the credit to our user base, who spoke up in a way that caught the attention of bloggers and journalists around the world and, in turn, generated new options for the service to live on." said Xmarks CEO James Joaquin.
"Thanks to your passion, Xmarks now has multiple offers from companies ready and willing to take over the service and keep making browser sync better and better!"