Since its reveal last Monday afternoon, Canonical’s campaign to raise $32 million to fund a limited run of high-end dual-booting smartphones has caught the attention of the press, users and the wider technology community alike.
In less than 12 hours the Edge campaign raised over $2 million, smashing crowd-funding milestones across the board in the process.
While the early momentum behind the campaign has dissipated a little these last few days the campaign is still looking healthy. It’s currently at over $7 million – a figure that puts the Edge within touching distance of the largest amount ever raised on a crowd-funding site.
With 23 days and just shy of $25 million left to muster, Ubuntu could yet add several more records & achievements to its collection.
This campaign has raised the profile of Ubuntu, demonstrated the innovation and enthusiasm of the people behind it, and rallied its user-base unlike any crowd-funder before it.
Here’s to week two!
Notable Milestones & Events
Monday 22nd
- Campaign launches
- $2 million raised in under 12 hours
Tuesday 23rd
- Campaign coverage on The Guardian,
- Canonical CEO records video ‘thank you’
Wednesday 24th
- Additional ‘Perks’ Added
- Hands on Video with Edge prototype releases
- Campaign total passes $4 million
- Press: Gigaom and The New Statesman
Thursday 25th
- Canonical CEO Jane Silber appears on CNBC
- Funding passes $6 million
- Notable Press: The Telegraph
Friday 26th
- Ubuntu for Android demoed on a Nexus 4
- Edge basis of feature on The Independent